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By now you’ve probably heard the hype – digital marketing skills are in serious demand and the digital skills gap is set to widen, the job market is booming and brands are putting more of a focus on digital marketing than ever before.
Bigger budgets, increased pay and more career choice are just some of the benefits digital marketing professionals can look forward to this year and beyond.
In some ways, digital marketing is not that different from traditional marketing: you’ve got a product that you need to sell, and looking to ways to engage with customers to build brand awareness and eventually ‘close’ a sale.
Digital marketing encompasses more roles and skills than ever before, and it’s this flexible, versatile nature of the business that makes it so fascinating and exciting.
There are a wide range of digital marketing jobs out there meaning there are a huge variety of career options.
The internet has changed the way businesses are conducted. You can now reach out to customers from all over the world easily if you know how to leverage on the internet's full potential.
In 3 Days Workshop, master in-demand skills and obtain a 360-degree understanding of the digital marketing ecosystem. Receive real-world experience in digital marketing that will ready you for a career in digital marketing or accelerate your company’s growth.
Career Pathways
eCommerce marketer, online marketer, digital marketer, roles that requires any specialisation within digital marketing
This provides those studying digital marketing with a unique competitive advantage – you’re gearing yourself up for a career where demand exceeds supply. Always a good move.
During the global recession, recent graduates were plunged into a world of uncertainty, job scarcity and all around terribleness. Wouldn’t it be nice to gain a fresh set of skills that could future-proof your career, increase your job security and even enhance career progression?
The most important thing for you is that you need to take back control of your career and reestablish the confidence you lost during the recession. Remember this: companies still want valuable skills – you might just need to turn them digital.
As digitization continues across industries, companies across the world from start-ups to established corporates are seeking digital professionals with relevant experience.
Digital titans such as Google and Airbnb are always on the lookout for new talent particularly in the area of emerging technologies as artificial intelligence becomes more mainstream and offers scalability.
In terms of customer value using AI can help drive personalization and response times to queries using technology such as chatbots.
In more traditional careers like advertising you’d have to wait for a coveted internship or graduate placement to open up so you can gain experience and create your own portfolio.
The digital marketing world, however, provides a host of opportunities for you to kickstart your own career before you even set foot in a workplace.
Want to stand out to potential employers? Invest in building a powerful social media presence, gain your own Twitter followers, start your own blog and contribute to relevant online conversations.
There are a whole host of online exams you can take to boost your CV and showcase your digital marketing knowledge.
Learn essential digital marketing strategies. You will get a 360-degree understanding over a broad range of topics
My company has engaged the services of YEA to do digital marketing for a few months now. I'm impressed by their proactive and professional approach and interaction with us. Most importantly they understand our needs and sensitive to market trends.
I have worked with the YEA team for a few years now in multiple markets across the country. They do an amazing job and know exactly how to interact with our demographic. They communicate very well and have yet to turn down a request. I highly recommend their team for any of your social media and google needs.
A very good, responsive, professional team to work with! YEA helps my company to survive by their E-commerce marketing during this COVID19-Pandemic. Overall a very excellent company!
